Multimedia creates Multi-faces generation?

One of my best friends is keen on using all social media platforms including Facebook, Twitter, Instagram, Snapchat and many more. Long time no see since I’ve moved to Australia, because the time in both countries is different so I haven’t seen her activities on social media accounts for a while. Then I went on…

Nhớ Sài Gòn (Missing my Saigon)

Có những ngày, nhớ Sài Gòn đến nghẹt thở. Con người ta đi xa mới hiểu được nỗi nhớ quê nhà, sự gắn bó với cái mảnh đất mình sinh ra và lớn lên, nơi từng góc phố, từng âm thanh đều là kỉ niệm. Nỗi lòng của những đứa con xa quê, mỗi người…

LẠC

Em tạo tiếng động, rơi vào khoảng không lặng Bởi vì sợ, cho em bớt cô đơn Lòng chùng xuống, theo cô đơn em rớt Anh ở đâu, khi em vắng tiếng cười.   Vắng tiếng em, đời anh vẫn thế Mê ưu phiền, bóng tối bủa vây Vắng hơi em, lòng anh vẫn thế…

User-Generated Content (UGC) in Marketing

User-generated content (UGC) has now become a strong technique which massive companies use to marketing their new brands. Instead of marketing themselves, the companies understand how effective it might be to let the customers raise the conversations and talk or post about the brand on social media platforms. When the content is produced and gave out…

‘Viva La Vida’ New Version Released

The rise of remix culture has brought the music world into a completely new era. Music now is not simply a song with lyrics and rhythm anymore. With a small piece of music, people can recreate it into a totally different version suitable for different occasions and moods. Or with some of the familiar sounds…

A unique YouTube video series? Why not? (Part 2)

At the previous blog post about some of the strategies to create a unique YouTube video series , I’ve given out ways to keep things on track in a video producing process like choosing background music for the videos, dealing with team work or how to grow the audiences. In this part of the blog I’ll…

Beat Girl – A phenomenon of transmedia storytelling!

BEAT GIRL is a well-known name for those who are Pinterest fans from all over the world. Beat Girl is known as Heather Jennings, a 19-year-old girl who used to mean to become a pianist but then found out her true passion is being a DJ. Her stories now have been spread through multiple platforms…

A unique YouTube video series? Why not? (Part 1)

Me and my 3 other friends are making a series of YouTube videos as a final project for BCM112 (Convergent Media Practices). The videos are about us doing and asking people to do challenges which are supposed to be fun and entertained. Every week we will come up with 3 to 4 challenges and post…

Wood 3D printing material – New craftsmanship generation

Whenever anyone mentions the words ‘craft’ and ‘digital craftsmanship’, I immediately think about the wood 3D printing material used for CubePro, which is a combination between wood art and 3D printing – a very, as I believe, good example for digital making things. Source: http://www.tecedu.com/wood-material-for-cubepro/ Wood 3D printing material, as I understand it, is using normal…

‘Public sphere’ and how it comes to Vietnamese media?

Talking about ‘public sphere’, people always think about a place where everyone with different ideas, cultures and opinions gather around to talk and discuss about some controversial issues in the world. Well, if you understand the phrase ‘public sphere’ in that way, it is not incorrect, but it is not enough. According to what Jurgen…

Have we audiences changed?

When media converges, are we media audiences changing our positions in the media world? The answer is ‘Yes’. We have not only changed, but also changed dramatically. We’ve changed from the ‘consumers’ to the ‘prosumers‘. Media audiences seem not to sit there passively and receive what the media shows them anymore, they stand up and make…

Is an iPhone still an iPhone when media converges?

Media convergence, what does it mean to me? Hmm, well, I’m sure it means something to me but I’m not sure what it exactly it does mean to me. The evolution of media convergence is the era when an iPhone is not really an iPhone but it’s an iPhone with the mp3 player, a theatre…