That Media Project Pitch (nearly) Perfect

My very first idea of Media, Audience and Place shaped around the concern of how people are using the same media space to communicate with each other while being at different places around the world. I am fascinated about how the boundaries between physical places have been blurred by an invisible media space. In that invisible environment, things seem to be more visible than ever when people are interconnecting and experiencing the same things. The thinking, at the end of the day, in a simple context, is that no matter where you are and which media you are using, the final outcome that matters is the effective communication and interaction between human beings.


The project is going to focus on the advantages and disadvantages of using the similar media space to maintain the information transmission process. Mediums which allow people to interact, from social media space use including Facebook, Twitter, Instagram, etc., to real-time communicating applications (eg. Facetime, Skype, Viber…), are used to reflect on how people are using the media to communicate with each other. The project focuses on media users, especially those whose needs are to exchange the information regularly to the audiences that stay a physical distance from them, and provides an active control over the interacting media space use.


Media users with divergent media use purposes are going to talk about their experiences communicating with others through dissimilar media platforms. Stories about them will be posted as blog posts on WordPress. At the end of the project, stories and ideas that either inspire or clearly convey the message of the topic are made into a digital storytelling. Interviews will be the main method in use. Primary research conducted through interviews is going to lie under the concept of collaborative ethnography. “Being a part of the situation studied…”, maintain “the communication between the investigator and the people being studied” (Lassiter 2005) is the guiding idea for every of the interviews. It will be helpful to think like an ethnographer, listening to stories then think about what is not there that people, intentionally or not, do not tell us about. The willingness to go beyond what is there in front of us and the sense of not giving up asking questions to gain deeper insights are guidelines for the upcoming interviews.  



Nhi Nguyen




Lassiter, L.E. 2005, The Chicago Guide to Collaborative Ethnography, <http://www.press.uchicago.edu/Misc/Chicago/468909.html>.


1 thought on “That Media Project Pitch (nearly) Perfect”

  1. Hi Nhi.

    This is a great, well written and well thought out pitch.
    I think you are on the right ethnographic track with your interviews. I think this topic will see some good psychological readings and journal entries on the effects of social media being compromised for physical interaction. You will probably be able to play devils advocate in finding opinions and research in which social media can increase physical socialisation, e.g. event pages, datings apps.

    I look forward to your final project, and happy to help with any qualitative data.

    – Mitchell

    Liked by 1 person

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